Saturday, 14 September 2013

Gumigem Bubba Bag Teething Toys Review

Holly has a new handbag!  OK, so she is just 16 months old but she has a handbag all of her own.  A Bubba Bag.  I'm a big fan of Gumigem teething jewellery and the Bubba Bag is a new venture for Gumigem - a handbag full of baby teething toys.



The Bubba Bag is a neoprene flexible bag that is 5 toys in one.  The bag itself brings a whole lot of fun, especially for a toddler!  Inside, there are 5 silicone toys designed especially for teething babies.


  • A set of chunky car keys which can reach all the way back to your child's molars.
  • A toy credit card with raised numbers which offer a nice texture against the gums.
  • A small purse with a pretend bobbly fastener to chew on.
  • A tiny toy mobile phone with different textures and shapes to feel and gnaw.


All of the toys are suitable from birth, with the exception of the keys which are suitable from 10 months upwards.  The toys are all absolutely perfect for Holly right now because, not only are we going through a really really tough period of teething which have brought night times of misery to us all, but when Holly is feeling more cheerful during the day, she has recently discovered an element of role play and likes to dress up and pretend to do the things I do around the house such as making tea or answering the phone.  The role play element of the Bubba Bag is brilliant.



The toys are all CE certified and made from non-toxic and washable materials so they are suitable for your child to munch on to their heart's content.  I would like to see a few different textures on the silicone toys for younger mouths - perhaps some larger areas of small bumps or some silicone brush effects - many of the surfaces are quite smooth.

While I think the idea of the Bubba Bag is absolute genius (and Holly seems to agree), there are a few areas that I'd like to see developed as the Gumigem range grows and evolves... The neoprene bag doesn't feel... well.. finished.  It feels a bit raw and doesn't ooze quality like I would expect from Gumigem.  I also felt that the colours of the gadgets and the bag were all a bit muted and could do with being more striking and fun.



I think the fact that each of the toys has a small hole that allows you to attach it to a buggy clip or dummy clip is a really clever idea.  I felt that the purse toy was a slight anomalie in the bag because the size is very different to the real thing and it seems small compared to the credit card, phone and keys.  The keys are the biggest hit with Holly because they are the biggest and chunkiest of the lot.

I think that the Bubba Bag is a great idea but it needs a little bit of refining to make it a market-changing idea in the world of teething toys.



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